Video displays nonverbal communication.
Body language and verbal tone play a huge role in conveying a message. Text content relies on precise word choice, punctuation and visual features like emoticons to establish the
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right tone. However, with video, viewers are able to determine exactly what the speaker is trying to get across by observing body language, verbal tone and other visual cues.
Not only that, but videos can extend even beyond verbal and nonverbal communication by including visual aids like images and footage, which further strengthen the mood. The simple matter of the speaker being visible makes video all the more accurate and effective.
